Search engine optimization is a method of getting your website to rank higher in search engines—such as Google, Yahoo or Bing. A search engine optimization campaign pairs on-site optimization with off-site tactics, which means you make changes to your site itself while building a portfolio of natural looking back links to increase your organic rankings. When Internet users search for your products or services, your website needs to be the first one they find. SEO helps the search engines recognize your relevance to specific keywords that people search for online. The search engine optimization process includes researching keywords, creating content, building links and making sure your website is visible in the search engines.
With nearly 14 billion online searches every month and social media sites that rival populations of large countries, there's unlimited opportunity. But to take advantage of that opportunity, it is vital to rank high in the search engines, to leverage social media and pay per click advertising, and to make sure your website turns visitors into leads and sales. If you don't understand how to successfully apply these strategies, then your customers will go to your competitors instead.
Maybe you're new to SEO and simply looking to boost website traffic or increase site rankings, or maybe this isn't your first time around the block, and your company's SEO efforts require a seriously strategic approach, focusing on building brand awareness, organic leads, and conversion. Whichever the case, we specialize in all levels of search engine marketing.
We help make your website relevant, not just to search engines, but also to your users. We help strip out what's not working from your site, and enhance what is. We'll educate you on how to use your site analytics to make smarter decisions that increase search engine rankings and organic traffic to your site. Are we perhaps your new best friend? We should say so.
How we do it, well, that's our secret sauce. But it starts with a keen interest for everything search related. We're thorough. We weave SEO, PPC, social media, and conversion-focused/search-optimized design into a dynamic package that delivers lasting results.